PRIVACY POLICY

Introduction

Fair Vantage Group operates as a marketing, customer engagement and operational support service provider. As part of our services, we collect and process personal information in a transparent, lawful and GDPR-aligned manner.

This Privacy Policy explains:

• what personal data we collect
• how and why we process it
• the lawful basis for processing
• how we share information with authorised partners
• how we store and protect your data
• your rights under applicable data protection laws
• how to contact us with questions or requests

We are committed to safeguarding your privacy, maintaining clear communication and ensuring all data is processed ethically, securely and with explicit consent.

By interacting with our website, forms, communications or services, you acknowledge that you have read and understood this Privacy Policy.

Who We Are

Fair Vantage Group is a marketing, BPO and customer engagement organisation providing:

• lead generation
• customer qualification
• warm transfers (with consent)
• appointment setting
• funnel development
• digital marketing
• CRM management
• operational support

We do not offer financial, legal, debt or insurance advice of any kind.
We act solely as a marketing and communication partner to authorised service providers.

Types of Personal Data We Collect

We may collect the following categories of personal information:

2.1 Information You Provide Directly

  • full name
    • phone number
    • email address
    • service preferences
    • details relevant to the enquiry (factual only)
    • consent preferences
    • communication preferences

2.2 Information Collected Automatically

Via website analytics and cookies:

  • IP address
    • device type
    • browser type
    • pages visited
    • time spent on pages
    • referral sources
    • form interactions

2.3 Information Collected Through Communications

  • call recordings (where lawful and with notification)
    • call notes
    • timestamps
    • message logs

2.4 Information Provided by Partner Platforms

If you come through a partner site, marketing funnel or third-party system, we may receive:

  • contact details
    • campaign source
    • service interest
    • consent record

All such information is processed in accordance with applicable data-protection rules.

How We Use Personal Data

We process data only for legitimate operational and communication purposes.

3.1 To Respond to Enquiries

We use your data to:

• contact you regarding your request
• clarify details
• provide non-advisory information
• confirm consent

3.2 To Provide Marketing and Customer Engagement Services

We may:

• contact you to confirm your enquiry
• verify factual information
• schedule appointments (with consent)
• transfer your call to an authorised service provider (with consent)
• send updates or reminders

3.3 To Improve Our Website & Marketing

We analyse user behaviour to:

• optimise landing pages
• improve content
• enhance user experience
• measure campaign performance

3.4 To Meet Legal Obligations

We may retain certain records to comply with:

• data protection rules
• consent verification requirements
• auditing obligations

We do not use personal data for automated decision making.

Lawful Basis for Processing

We process personal data under the following lawful bases:

4.1 Consent

You have explicitly agreed for us to:

  • contact you
    • send information
    • transfer your enquiry
    • record calls where applicable
    • process your data for marketing or engagement purposes

Consent is captured via:

  • web forms
    • tick boxes
    • call confirmations
    • message confirmations

4.2 Legitimate Interest

We may process data to:

  • respond to enquiries
    • ensure operational functionality
    • maintain system security

4.3 Contractual Necessity

When communication is required to progress an enquiry that you initiated.

Sharing of Personal Data

We do not sell your personal data.

We may share your data only with:

5.1 Authorised Service Providers

When:

• you explicitly request a callback
• you ask to be transferred
• you schedule an appointment
• you permit us to share your enquiry

Such providers may include:

• financial service partners
• telecom companies
• energy suppliers
• home service providers
• insurance providers
• professional service firms

5.2 Operational Partners

Trusted partners that assist with:

• CRM systems
• scheduling tools
• analytics and tracking
• secure communication tools

These partners cannot use your data for their own purposes.

5.3 Legal or Regulatory Requirements

We may provide information if required by law or to protect our legal rights.

Data Retention

We retain personal data only for as long as necessary to fulfil:

  • the original purpose of collection
    • operational requirements
    • compliance obligations

Retention periods vary depending on:

  • type of data
    • purpose of processing
    • consent agreements
    • regulatory guidelines

When data is no longer required, it is securely deleted.

Data Security

We implement strong safeguards to protect your data, including:

  • encryption
    • secure storage systems
    • restricted access
    • monitored data environments
    • secure transmission protocols
    • compliance-based operational processes

No digital system is completely risk-free, but we use industry-standard practices to minimise risk.

Your Data Protection Rights

Under GDPR and similar global privacy standards, you have the following rights:

8.1 Right to Access

Request a copy of your personal data.

8.2 Right to Rectification

Correct inaccurate or incomplete information.

8.3 Right to Erasure

Request deletion of your data where applicable.

8.4 Right to Restrict Processing

Limit the way your data is used.

8.5 Right to Object

Object to certain types of processing.

8.6 Right to Withdraw Consent

Withdraw consent at any time.

8.7 Right to Data Portability

Request transfer of your data to another organisation.

We respond to all requests in accordance with data protection rules.

Cookies & Tracking

We use cookies to:

• improve website functionality
• analyse visitor behaviour
• measure marketing performance
• personalise user experience

You can manage, block or delete cookies through your browser settings.

A full Cookie Policy is provided on a separate page.

External Links

Our website may contain links to partner sites.
We are not responsible for the privacy practices of external websites.

Changes to This Privacy Policy

We may update this policy periodically.
Revised versions will be posted on this page with updated timestamps.

Contact Information

If you have questions or requests related to this Privacy Policy, data access or consent, you may contact us directly:

Fair Vantage Group
32 Carrickmount Drive
Churchtown
Dublin 14
D14 T045

📧 Email: graham@fairvantagesolutions.co.uk
📧 Email: info@fairvantagesolutions.co.uk

Fair Vantage Group

Performance-Driven Lead Generation | Customer Engagement | Sales Support | Digital Funnels | BPO & Automation Solutions

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Fair Vantage Group provides marketing, customer engagement and operational support services only. We do not provide financial, debt, legal or insurance advice. All regulated advice is provided solely by authorised partners.

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